
Process diagrams are very useful for depicting (obviously) processes. Processes are a common topic in presentations and describing them with just words doesn’t work very well.
In this post, I’ll explain 2 ways to create a process diagram:
- Using SmartArt
- Creating it from scratch, to give you more variations and possibilities.
Let’s start with this slide, “4 pieces to the online marketing puzzle.” The 4 pieces are website, email, products, and events. But because I’m suggesting that this is a process, that is, you start by creating a website, then build an email list, and so on, it’s a process. You do one after the other.

A quick way would be to turn it into SmartArt, following these steps:
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From my perspective, you can use images on a slide in 3 ways:
You’re always presenting for your audience. Your presentation shouldn’t be about you.
What will help them understand and remember the content?
I recommend using the Tell ‘n’ ShowSM method for your slides. That means putting a slide title on each slide that tells the point and adding an image, diagram, chart, etc. to show the point. You DON’T put everything you say on the slide.
The 8th annual Outstanding Presentations Workshop is free this year. We have an expert group of 6 speakers. This online workshop has been a major event in the presentation world for a long time, with past speakers like Nancy Duarte, Cliff Atkinson, and many more.